Cherie Calbom

What Cherie talked about

Cherie Calbom discussed her position that industrial seed oils are harmful, arguing they're processed with extreme heat and chemicals like hexane that create toxic byproducts driving oxidative stress and inflammation. She argued that arterial plaque forms as a response to inflammation-caused wounds in the artery wall rather than simply from circulating cholesterol, and made the case for traditional fats like butter, tallow, coconut oil, olive oil, and ghee over seed oils for cell membrane and brain health. She also discussed juice fasting as a way to give the digestive system a break while supplying concentrated phytonutrients.

She described her own history with chronic fatigue syndrome and fibromyalgia in her twenties, which she said left her unable to work and sleeping around twelve hours a day. She talked about building a business around juicing, framing her approach as identifying an unmet need in the market rather than waiting for a perfect product.

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The Total Entrepreneur is a weekly conversation with founders, researchers, and health experts about what actually moves entrepreneurial performance across mind, body, spirit, and business.